|Animal rights group ads feature Visnjic|
The Associated Press
Zagreb, Croatia - An animal rights group kicked off its first antifur campaign in eastern Europe with roadside billboards featuring Goran Visnjic and his pet dog Bugsy.
The billboards show a picture of Visnjic, star of NBC's ER, cradling Bugsy and the slogan: "If you wouldn't wear your dog, please don't wear any fur."
Workers began posting the billboards in Zagreb early Friday.
Michael McGraw, a spokesman for Norfolk, Va.-based People for the Ethical Treatment of Animals, said billboards would also be displayed in the city of Split and later in other eastern European cities. He said the billboards would be followed by a leaflet distribution campaign during which activists would target fur-wearers who are walking dogs.
The campaign is also being run by local group Animal Friends Croatia.
Visnjic, who grew up in Sibenik, said in a statement released by PETA that he decided to support the campaign after he and his wife read a magazine article about fur.
"We were disgusted," the 30-year-old actor said. "What's going on? Civilization is advancing, but some people are going backward. Today we can use many different materials to warm ourselves without killing other beings."
Visnjic joined the cast of ER in 1999. He plays Luka Kovac, a Croatian doctor who immigrated to the United States after the violent deaths of his wife and children.